Vine Tree Connections has announced a new partnership with WestCord Hotels to represent their portfolio to the UK MICE market.

The collaboration marks a significant expansion of Vine Tree’s presence throughout Europe.

WestCord Hotels boasts a diverse and exciting portfolio of 15 hotels across the Netherlands, from Amsterdam and Rotterdam to the lesser-known North and South regions and the Wadden Islands.

The partnership will see Vine Tree Connections provide comprehensive support and tailored solutions to help clients explore each WestCord hotel and the surrounding areas for a range of events from conferences and exhibitions to incentives.

Emma Waycot, founder and MD of Vine Tree Connections said: “We are delighted to join forces with WestCord Hotels and represent their remarkable portfolio in the UK MICE market.

“This collaboration not only expands our European offer, but also demonstrates the growth we are undergoing as a company. We look forward to showcasing the unique offerings of each WestCord property and helping our clients discover the hidden gems of the Netherlands.”

Melanie Stolk, sales manager for WestCord added: “Bringing on Vine Tree Connections shows how serious we are about the UK MICE Market. We are excited to team up with such a reputable company that shares our values and way of doing business. We believe that our markets – both the Netherlands and the UK – are well fitted with each other because accessibility, infrastructure, bilingualism, innovation and cultural and historic attractions are key.’’