The Next Gen Edit: Measuring what matters in your marketing strategy
The Next Gen Edit: Measuring what matters in your marketing strategy https://mbhub-wp.s3.eu-west-2.amazonaws.com/wp-content/uploads/2026/08/06135911/amy.png 1024 683 micebook. //mbhub-wp.s3.eu-west-2.amazonaws.com/wp-content/uploads/2026/05/25071857/micebook_logo_new.pngIn the latest Next Gen Edit, Amy Weir, marketing executive at Broadsword, draws on her degree research and experience of organising the agency’s Be Inspired series to explore how marketers…














