Discovered & Featured
Curated stories. Remarkable places. Real perspectives.









What Our Clients Say
Trusted by innovators, creators and explorers around the world.
Wow, what can I say, what a few days that was. I thoroughly enjoyed my time at the first X: by micebook event. It was a really enjoyable event from start to finish. Great Buyers, Great suppliers and some great connections made.
The partners you have and everyone I came in contact with were so hospitable, welcoming and I truly felt the warmth and excitement from them that we were on their island living the experience.
N.B.
BCDME
What an incredible weekend at the very first X: by micebook event in gorgeous northern region of Tenerife. Fantastic experiences at some of Tenerife’s most incredible spots. Not to mention the brilliant keynote by the legendary Rory Sutherland, who I managed to shamelessly accost for some free advice at the end of his talk.
N.D.
Chorus
What a totally JOYOUS weekend away for the inaugural X: by micebook in Tenerife. Unbelievable connections, unexpected friendships and a lot of excitement about the coming year in the industry. Thanks to the best of the best, the micebook team for making it all happen. And to all of my new industry friends, we won’t forget this one for a while I’m sure.
H.H.
The Hoxton

What is X?
X: by micebook is a different kind of experience.
A place where curiosity leads, connections deepen and the expected is left behind.
Designed for those who seek more than the usual, X brings together a community of innovators, creators and experience-makers through carefully curated moments, meaningful conversations and destinations that inspire a new perspective.
Because the most memorable experiences are often found in the moments you didn’t see coming.
Explore Upcoming Editions
Extraordinary destinations.
Curated experiences.
Limited availability.
Could your destination be the next chapter?
Every edition of X is shaped by the destination that hosts it.
We’re always looking for partners who believe that meaningful connection is built through experience, curiosity and place.
If you’d like to explore bringing X to your destination, we’d love to start the conversation.


