The Event Leaders Exchange (ELX), an invite only community for global heads of events from the world’s largest corporations, has announced the appointment of Nicola Kastner as its new CEO.

ELX said the move reflects the organisation’s commitment to leadership excellence and industry innovation.

Nicola Kastner, who was a keynote speaker at micebook EXPO in January, is renowned for her expertise in event marketing strategy.

She brings to ELX a wealth of experience and accolades, most recently as founder of The Event Strategist, a boutique event strategy advisory firm. Prior to launching her consulting practice, Kastner held various roles on both the brand and agency sides of the business, including global VP of Event Marketing Strategy for SAP, where she was responsible for designing and optimizing event strategies for events ranging from 25 to 25,000 people.

Her role as CEO will encompass spearheading ELX’s strategic direction, enhancing its global presence, and reinforcing its position as a thought leader in the event industry. She will also focus on expanding ELX’s exclusive member base, maintaining the intimate and collaborative nature of the community while introducing fresh perspectives and innovative ideas.

Mark Brewster, Chairman of ELX, said: “Nicola’s appointment as CEO is a milestone for ELX. Her dynamic leadership and profound understanding of the events industry from the most senior levels will be instrumental in steering our community towards new heights. We are confident that under her guidance, ELX will continue to be a trailblazing organization which offers significant value to senior corporate event executives.”

Kastner added: “I am honoured to join ELX as CEO and excited to contribute to this vibrant community of event leaders. ELX’s commitment to providing a safe space for the industry’s most senior leaders to collaborate and share best practices is unlike anything in the industry.  It is a community that I wish had existed when I was with SAP. I look forward to working with our members to foster a vibrant future for our industry, where corporate events not only meet but exceed their strategic potential.”