Events

Case Study: How INVNT helped PepsiCo unbottle brilliance at IBC 2025 1024 683 micebook.

Case Study: How INVNT helped PepsiCo unbottle brilliance at IBC 2025

For the first time in years, PepsiCo brought together its international bottler network under one roof and turned to INVNT…

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5 tips on how to incorporate storytelling into your events 1024 681 micebook.

5 tips on how to incorporate storytelling into your events

Last month, Audience hosted the latest in its Audience-ology Experience Exchange series, bringing together marketing and event leaders from brands…

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INCA Productions reveals growth plans and new client wins 1024 683 micebook.

INCA Productions reveals growth plans and new client wins

INCA Productions, the female-founded global creative agency behind standout experiences for Chanel, Gucci, Netflix, TAG Heuer and British Fashion Council,…

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TRO launches creative production division 900 600 micebook.

TRO launches creative production division

TRO has launched Activate Live, a dedicated creative production division designed to help brands create high-impact brand activations from pop-ups…

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Strata delivers ‘Powered by Nature’ experience for Peugeot 1024 683 micebook.

Strata delivers ‘Powered by Nature’ experience for Peugeot

Strata has created and delivered Powered by Nature: Allure Through a Bee’s Eyes – an immersive and multi-sensory experience for…

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micebook unveils new Corporate Connect event 1024 683 micebook.

micebook unveils new Corporate Connect event

We’re excited to announce the launch of our first Corporate Connect 2025 event, which will bring together some of the…

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Headline partners for micebook LUXE revealed & final buyer places remaining 1024 576 micebook.

Headline partners for micebook LUXE revealed & final buyer places remaining

We’re delighted to announce Accor, Sofitel and The Savoy Hotel as our headline partners for the second micebook LUXE event…

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Case Study: An award-winning Turkish incentive adventure 900 600 micebook.

Case Study: An award-winning Turkish incentive adventure

Turkish DMC MEP Destination Business Solutions won a 2025 SITE Crystal Award alongside BCD M&E New Zealand for a stunning three city incentive trip…

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Singapore’s Marina Bay Sands to add new £5.7bn resort 1024 684 micebook.

Singapore’s Marina Bay Sands to add new £5.7bn resort

Las Vegas Sands – the company behind Singapore’s famed Marina Bay Sands resort – has begun construction of its new…

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