Sledge has announced the promotion of Rebecca Shanks to the role of creative services director.

Shanks, formerly creative producer, has been with Sledge for seven and a half years, leading projects with great success, and playing a key role in enhancing the agency’s internal culture and operations.

In her new position, she will continue to play an instrumental part in developing unique, meaningful and purpose-driven creative concepts for clients, and will lead the project team to deliver standout event and content experiences.

“Becca has always been a core part of the DNA at Sledge, and her unwavering passion for her craft, industry expertise, and natural ability to both lead and bring our clients’ vision to life is second to none,” said managing director Sarah Yeats.

“Becca’s new role is a reflection of all of the fabulous work she does, of which I’m sure she’ll continue to do great things, and I’m so happy to share the news.”

Shanks added: “I’ve been incredibly lucky to benefit from inspirational and encouraging leaders; I am really excited to step into this role to help shape the future of Sledge, and I hope to empower our wonderful team and a new generation of future leaders”.