A charming city famed for its futuristic City Arts and Sciences, Valencia is also a gastronomic and culture hub where incentive groups can revel in the traditional Spanish way of life and take advantage of its unique event venues. Here, Pacific World gives the lowdown on the up and coming destination…

Why is it emerging?

* Strong incentive travel infrastructure supported by close to 5,000 hotel rooms
* 300 sunny days per year
* Renowned Mediterranean gastronomy and alluring lifestyle
* Easy to manage a sizeable incentive travel programme around the city

Three of the best event spaces

Cartuja Ara Christi
This 17th century monastery, in El Puig, features four areas: The Refectory, a large, open room overlooking a great Renaissance-inspired painting; The Church, an ideal room for events which requires large production; The Restored Cloister, suitable for meetings; and The Private Lounge, for smaller events.

Valencia Conference Center
Suitable for up to 2,200 pax in a cocktail reception, the centre, designed by Normal Foster, won the coveted title of World’s Best Convention Center by the International Association of Congress Centres (AIPC) in 2018 (for the second time).

Convent Carmen
This brand-new space is located in the heart of Valencia. A historic site with an open space concept, Convent Carmen welcomes events looking to embrace the modern art of culture, gastronomy and the aspired Spanish lifestyle. The large, open space provides a blank canvas where event strategists can maximise their creativity.

Six curated experiences for groups

All about oranges
Escape the hustle and bustle of the city and learn all about Valencia’s main export at a a family-run orange field. Let time stand still as you stroll through the orange trees and enjoy the fresh air of the countryside.

Rooftop gastronomic experience
Host an exclusive dinner party on one of the city’s many rooftop spaces. Enjoy a full meal of traditional tapas with award-winning wines and stunning city views.

Arts & architecture
Discover the intricacies of one of the most celebrated buildings in the world, the Palau de les Arts Reina Sofia. Let the tour of this opera house echo your inner creativity and inspire you to create memorable moments in life and work.

The hippest brew
Revel in Valencia’s ever-expanding brew culture with a trip through the city’s old quarters, the Ruzafa neighbourhood, which oozes bohemian vibes. Along with bars and cafés, vintage shops and small galleries also populate the area.

Visit a country house
Taste local delights and experience what life is like in a traditional ‘barraca’ at La Barraca Toni Montoliu, located in Huerta de Valencia.

Tuk Tuk across town
Explore the city on board on of these original and comfy vehicles. With your camera at the ready, capture architectural marvels such as the Hemisferic and the Museum of Science and Arts.