Trends

Broadsword’s B.Inspired event provides insights on political landscape 1024 684 micebook.

Broadsword’s B.Inspired event provides insights on political landscape

Broadsword hosted its first B. Inspired event of 2024, inviting senior event, marketing, and communication professionals to delve into the…

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How is technology shaping the future of event engagement? 1024 683 micebook.

How is technology shaping the future of event engagement?

How can brands change behaviour at busy expos and shows? What kinds of event technology should you be using for…

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SITE Global Conference 2024: Incentive destination trends revealed 1024 685 micebook.

SITE Global Conference 2024: Incentive destination trends revealed

Incentive planners look set to get bolder with their destination choices over the next couple of years, according to new…

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The Age of Re-enchantment: Why events need to deliver on emotion 1024 683 micebook.

The Age of Re-enchantment: Why events need to deliver on emotion

Brands and businesses have a huge opportunity to bring the emotion back into events to tap into a growing demand…

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Event agency leaders predict what’s in store for 2024 1024 683 micebook.

Event agency leaders predict what’s in store for 2024

We asked six event agency leaders to share their predictions for the year ahead, while another three shared their thoughts…

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Diversity Alliance calls for industry support on DE&I data project 900 600 micebook.

Diversity Alliance calls for industry support on DE&I data project

Diversity Alliance founder Gabrielle Austen Browne is calling on event profs to support her extensive data project to better understand…

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Strata shares top event tech trends for 2024 1024 576 micebook.

Strata shares top event tech trends for 2024

Attendees at the recent Strata Insights event were presented a preview of some of the most important tech trends that…

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Events industry needs to redefine ROI, says report 1024 683 micebook.

Events industry needs to redefine ROI, says report

The business events industry must adopt a new ROI to respond to the changing needs of attendees and planners, according…

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More than half of eventprofs want four-day week, report finds 1024 683 micebook.

More than half of eventprofs want four-day week, report finds

The results of the 2023 Annual Events Industry Salary Survey show that more than half of employees in the industry…

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