Events

AI reaches tipping point in M&E industry as optimism remains high   1024 683 micebook.

AI reaches tipping point in M&E industry as optimism remains high  

AI has reached a tipping point in the meetings and events industry as optimism hits a five-year high according to…

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X: by micebook: 5 Key Takeaways from Rory Sutherland 1024 683 micebook.

X: by micebook: 5 Key Takeaways from Rory Sutherland

Rory Sutherland, Vice Chairman of Ogilvy and one of the most influential voices in behavioural science and marketing, delivered a…

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X: by micebook 2026 destination revealed! 1024 576 micebook.

X: by micebook 2026 destination revealed!

We’re thrilled to unveil that X: by micebook is heading to Oman in 2026, in partnership with the Oman Convention Bureau,…

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In Pictures: X: by micebook 2025 1024 683 micebook.

In Pictures: X: by micebook 2025

The inaugural X: by micebook brought together a 100-strong crowd of event professionals to X-plore Puerto de la Cruz in…

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New report reveals regional divide in event budgets 1024 683 micebook.

New report reveals regional divide in event budgets

Global DMC Partners’ (GDP) latest Q3 2025 Meetings & Events Pulse Survey reveals uneven budget trends across regions, with planners…

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In Pictures: micebook LUXE 2025 1024 682 micebook.

In Pictures: micebook LUXE 2025

The second edition of micebook LUXE took place last week, bringing together senior corporate and agency buyers with luxury travel…

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micebook LUXE 2025 – the highlights 1024 682 micebook.

micebook LUXE 2025 – the highlights

Our second micebook LUXE event took place at The Fish Hotel & Retreat, part of Farncombe Estate in The Cotswolds last…

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Tackling Loneliness: How Events Can Rebuild Belonging 1024 678 micebook.

Tackling Loneliness: How Events Can Rebuild Belonging

At its latest First In event at London’s Grand Connaught Rooms, First Event unveiled its new report Tackling Loneliness: Re-establishing…

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When Content Becomes Currency: Why Events Must Deliver More Than Google 1024 683 micebook.

When Content Becomes Currency: Why Events Must Deliver More Than Google

It’s worth asking the uncomfortable question: in a world where you can Google almost anything in seconds, why should anyone…

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