Destination

FAM Report: A tropical adventure in Port Douglas & Cairns 1024 768 micebook.

FAM Report: A tropical adventure in Port Douglas & Cairns

Last month, micebook joined a group of UK event planners at Australia Next, Tourism Australia’s incentive showcase, which took place…

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Amplified Hotels expands portfolio in Portugal 1024 683 micebook.

Amplified Hotels expands portfolio in Portugal

UK representation company Amplified Hotels has announced a new partnership with Lisbon-based Real Hotels Group. Real Hotels Group is one…

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A magical, immersive dining experience in Melbourne 1024 683 micebook.

A magical, immersive dining experience in Melbourne

By Susie Harwood The word immersive is often overused in the events and experience world. You hear it casually applied…

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Destination Touchdown: Melbourne 1024 683 micebook.

Destination Touchdown: Melbourne

Melbourne’s Moment: Julia Swanson on the city’s growing incentive appeal 1024 683 micebook.

Melbourne’s Moment: Julia Swanson on the city’s growing incentive appeal

Last month, Melbourne took centre stage as the host of Australia Next 2025, Tourism Australia’s premier incentive showcase presented in…

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London retains crown as EMEA’s top M&E destination, reports Amex GBT 1024 683 micebook.

London retains crown as EMEA’s top M&E destination, reports Amex GBT

London, Madrid, Barcelona, Amsterdam, and Paris are the most sought-after cities for business gatherings in EMEA for the year ahead,…

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UK events sector worth £68.7 billion according to industry report 1024 682 micebook.

UK events sector worth £68.7 billion according to industry report

The UK events industry is now worth an estimated £68.7 billion, according to the latest figures from the UK Events…

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Inside Australia’s Business Events Strategy: A Conversation with Robin Mack 1024 683 micebook.

Inside Australia’s Business Events Strategy: A Conversation with Robin Mack

We caught up with Robin Mack, acting managing director of Tourism Australia, at Australia Next in Melbourne last week to…

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Australia Next 2025 – highlights and pics 1024 578 micebook.

Australia Next 2025 – highlights and pics

Australia Next, the country’s incentive showcase event, took place in Melbourne/Narrm last week, bringing together 14 media, 97 Australian industry…

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