Agency

Why the next generation of brands must be machine readable and human memorable 1024 683 micebook.

Why the next generation of brands must be machine readable and human memorable

As AI agents begin to search, compare and buy on our behalf, how will brands build preference? Simon Levitt, Global…

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Brighter reshapes events offering around five specialist areas 1024 682 micebook.

Brighter reshapes events offering around five specialist areas

Brighter, part of the Clarity Business Travel group, has unveiled a refreshed proposition built around five specialist service areas, aiming…

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Mongoose reshapes leadership team following Bray Leino Events merger 1024 682 micebook.

Mongoose reshapes leadership team following Bray Leino Events merger

Mongoose has announced a series of senior appointments and leadership changes as it targets further growth in North America and…

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Sleek Events strengthens US presence with appointment of director of events 1024 683 micebook.

Sleek Events strengthens US presence with appointment of director of events

Sleek Events has appointed Georgina Oppenheimer as US-based director of events, marking a significant step in the independent agency’s international…

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Are you running events, or building an event portfolio? 1024 684 micebook.

Are you running events, or building an event portfolio?

Could a more connected approach to your events calendar unlock greater value? Chris Rhodes, owner and creative director at Experience…

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A breakfast in another world: rethinking the event experience 900 600 micebook.

A breakfast in another world: rethinking the event experience

A breakfast behind the scenes at The Lost Estate got me thinking about anticipation, the power of something you can…

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Power 30 Responsible Agency Index deadline extended to 13 November 1024 683 micebook.

Power 30 Responsible Agency Index deadline extended to 13 November

We know it’s a super busy time of year, so we’re pleased to share that the deadline for the Power…

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Event budgets are rising. Are briefs catching up? 1024 676 micebook.

Event budgets are rising. Are briefs catching up?

Two reports in a week have offered encouraging signals for the events industry. But for agencies and planners, the question…

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OrangeDoor unveils ODXPO exhibition division 1024 683 micebook.

OrangeDoor unveils ODXPO exhibition division

OrangeDoor has officially launched ODXPO, a dedicated exhibitions division offering clients three approaches to stand design and delivery, following investment…

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