DMC Advantage has announced two new additions to its global portfolio – Stories Ireland DMC and French Factor, a boutique DMC based in the South of France, covering Monaco, the French Riviera, and Provence.
French Factor
From intimate gatherings to large-scale corporate events, French Factor works in close partnership with clients and trusted suppliers to craft programs that are tailored, thoughtful, and aligned with performance goals. Their approach is rooted in quality, responsibility, and respect—values that deeply resonate with the DMC Advantage ethos.
Franck Vallauri, French Factor president said: “We are truly honoured and immensely proud of our partnership with DMC ADVANTAGE. Joining their prestigious portfolio is an expression of our commitment to excellence and our dedication to providing unparalleled services in the South of France & Monaco.
“This collaboration marks a significant milestone for us, as it aligns with our vision of delivering exceptional experiences and expanding our reach in the British market.”
James Dowson, managing partner of DMC advantage added: “The addition of French Factor to our network of DMC partners extends our reach to the vital events destination that is the South of France. We are delighted to team up with Franck and Charlyne – their experience and integrity mean we can offer our UK event clients the very best in the region.”
Stories Ireland
Headquartered in Dublin, Stories Ireland is led by Aideen Morrin and Jill Hughes— renowned for their ability to deliver award-winning events and incentive programmes, underpinned by a passion for storytelling, meticulous attention to detail, and seamless operational delivery.
Though the STORIES brand itself is newly launched, Morrin and Hughes bring a legacy of success, having delivered events that have gone on to win prestigious industry accolades, including the SITE Crystal Awards.
Their portfolio of clients includes high-profile brands such as HubSpot, Kia, Ingram Micro, Loro Piana, DW Dividends, BKR EMEA, Ricoh, Chase, and Avios.
For the team at DMC Advantage, this new partnership is the continuation of a long-standing relationship – over the past two decades, they’ve collaborated with Morrin and Hughes in various roles — as clients, suppliers, and colleagues.
“We are genuinely thrilled to welcome Stories Ireland to the DMC Advantage family. We’ve known and admired Aideen and Jill’s work for over twenty years. Their ability to craft truly memorable Irish experiences with both warmth and precision is second to none,” said Dowson.
Morrin added: “We believe the most meaningful experiences are rooted in a genuine connection between people, place, and purpose. Joining DMC Advantage feels like a natural progression in a long-standing professional relationship built on trust and shared vision. We’re excited to bring Ireland’s stories to life for new audiences, supported by a team we know and deeply respect.”