Italian destination management specialist Mutika EMC has announced the appointment of Emma Egan as account director, with a primary focus on expanding the company’s presence in the UK market.

The hire represents Mutika EMC’s commitment to providing tailored luxury corporate events and incentive travel experiences across Italy for the UK’s MICE sector and supports the company’s continued growth as it approaches 2025.

As account director, Egan will oversee client relationships in the UK, drive business development, and create bespoke corporate events and incentive travel programs. With over a decade of experience in the UK’s corporate and luxury events sector, she brings a wealth of experience in delivering innovative, high impact events and working with top brands.

Now based in Florence, she will be instrumental in connecting the UK market with Italy’s renowned venues, rich cultural heritage, and unmatched hospitality.

“I am absolutely thrilled to be joining Mutika EMC at such a dynamic moment for the company and the wider events industry. Italy has long been a premier destination for corporate and incentive travel, and I’m excited to bring new ideas to the UK market, helping clients design unforgettable experiences in one of the world’s most inspiring settings,” said Egan.

Gabriele Finocchio, director of sales and marketing added: “I am thrilled to welcome Emma to the team. Her extensive understanding of the UK market and her passion for delivering world-class events will be instrumental in our continued growth. The UK is a key market for us, and with Emma’s expertise, we are confident that Mutika EMC will elevate its presence and deliver even more extraordinary experiences for our clients.”