We share highlights from Elevate Global’s winning entry in the Best Event Technology Provider category at this year’s micebook Awards… 

Elevate Global is a leader in event staffing, and brand experience, with offices across Europe and the US, 100+ HQ staff and a network of tens of thousands of Brand Ambassadors on the field. It’s expertise spans across finding top talent, managing comprehensive event logistics, and using a proprietary data tool – Elevate Impact – for real-time analysis and insights.

Elevate Impact was developed to transform data collection within the event industry, enabling brands to uncover authentic insights into their consumers’ thoughts, expressions, and actions during live events. Data collection is achieved through data capture by Elevate’s Brand Ambassadors, which is then analysed and transformed into tailored insights reports for each client by a dedicated Impact team.

The platform has provided insights for some of the world’s biggest brands globally such as Disney, Amazon and Target. Elevate Global has delivered over 150+ projects (90+ in 2023 alone), generating over 3 million consumer engagements, over 426 million datapoints and an increase in both consumer and engagement and sales for clients. With long-term retained clients such as Waitrose and Target, the Impact team is providing continuous support to evolve their data strategy and provide on-going optimisation.

To stay on top of the competition, Elevate Global has put further investment and research into Impact and is now live with version 4. This comes with features such as voice trial, heat mapping and POS integration, to provide clients with a holistic campaign overview, tracking data from multiple sources to improve operational performance, fast track decision making and ultimately prove event ROI.