asembl.group, a collective of independent event and experience agencies, has announced the appointment of Hannah Spurdle as account director to drive continued growth.

Spurdle joins asembl.group with extensive experience across client services and event management roles, including her recent position as account manager at CrowdComms, where she was instrumental in navigating the challenges of virtual and hybrid events.

She has also held roles at EPM Digital, GOTO Events, and Horseware Ireland – the world’s largest equestrian brand – where she honed her skills in corporate event management, digital activations, and technology integration.

“I’ve worked with the asembl.group team for some years now on various events, and I feel privileged to officially be part of the team. I’m particularly looking forward to designing experiences that resonate with both new and current clients; building on our success is a major focus for me,” said Spurdle.

Gavin Farley, Founder and CEO of asembl.group added: “Hannah brings a wealth of experience and a fresh perspective to our team, which will be integral as we continue to push the boundaries of what’s possible in the events industry. Her deep understanding of client needs, combined with her creative, tech-focussed solutions, makes her a perfect fit for the team as we continue to grow and enhance our service offerings.”