• January 9, 2024

5 reasons to attend micebook EXPO 2024

5 reasons to attend micebook EXPO 2024

5 reasons to attend micebook EXPO 2024 1024 682 micebook.

It’s less than three weeks to go until micebook EXPO, and we can’t wait to bring eventprofs from the UK and beyond together to kick off the year on a high.

Taking place on 29-30 January at Convene in London, EXPO is where conversations are powered, and valuable connections are made. It’s our flagship event and one you won’t want to miss. Expect meaningful meetings, thought-provoking content, and a thriving community, together with a warm micebook smile.

The event is open to corporate and agency buyers, who are invited to register for their FREE place at event. Buyers based outside London are welcome to apply for a hosted buyer place, which includes overnight accommodation in one of our partner hotels.

Still need a reason to sign up? Here’s five…

1. Creative content

This year’s content programme will feature something for everyone with sessions spread throughout the two days, enabling buyers and partners to come together to learn, share and develop through interactive plenaries and workshops.

Topics for this year include AI, The Workplace Revolution, Design for Belonging, Understanding Social Impact and Mastering Corporate and Agency Partnerships in Event Management.

In partnership with Speakers Corner, AI expert Katie King – voted a leading AI Strategist and Top 10 AI influencer in 2023 – will deliver a keynote session on ‘How events teams can harness AI ethically across sales and marketing’, while Marie Stafford, global director of Wunderman Thompson Intelligence will share insights into ‘Planning for Re-enchantment’.

Whether you are an agency MD, corporate buyer or newcomer to the industry, there will be content relevant for all. For our nineteen agency leaders’ group, we’ll be running a session on the Monday afternoon, while corporate buyers will have their own ‘Corporate Talks’ session on Tuesday focused on data-driven event design, and how to craft events with a strong focus on outcomes.

There will also be a dedicated ‘Knowledge is Power’ series of sessions aimed at newcomers to the events industry that will cover topics such as negotiation and contracting and mastering the art of a successful site visit.

2. Bustling Bazaar

The EXPO Bazaar is a unique and exciting addition to EXPO for 2024, offering a bustling marketplace featuring suppliers, music, learning, and community engagement.

This immersive space will serve as a gathering point for EXPO attendees, encouraging collaboration and knowledge-exchange to foster a sense of community and connection, with seating for lunch and spaces for casual conversations. The ambiance will be enriched with innovation showcases, live performances and entertainment acts throughout the two days and the evening reception on 29 January.

The EXPO Bazaar will feature a diverse range of suppliers, offering products and services related to the event planning industry including our event partners More Production, The Attendee Experience Company and Speakers Corner, wellness providers including Be In Your Element and EventWell, and entertainment specialist Sternberg Clarke.

Event Apprenticeships together with the Elevate Mentoring Programme, MegaBooth, Club Soda, and our charity partner Meeting Needs, together with whom we will be supporting Clowns without Borders, complete the line-up.

Innovation sessions throughout the two days will include ‘How can you measure the social impact of your event?’ with event:decision, ‘Crafting Inclusive Beverage Experiences: Elevating Alcohol-Free Options’ with Club Soda, and ‘Crafting Exceptional by Design’ by The Attendee Experience Company. In this lightening speedy fireside-workshop, come and join a 30-minute design sprint and learn how to incorporate experience into every step of your conference or event.

3. Inspiring industry suppliers

EXPO is perfect for making sure you get the latest product updates from leading industry suppliers and leave armed with everything you need for your events in 2024.

Our app is now live, and buyers can book one-to-one meetings with our broad range of 100+ exhibitors, which include independent hotels and venues, hotel groups, DMCs, Convention Bureaus from across the UK, Europe and beyond.

Exhibitors include Rocco Forte Hotels, Singapore Tourism Board, ACC Liverpool, Sandals Resorts, Monaco, Cannes CVB, IHG, Radisson Blu, Accor, Visit Scotland, Center Parcs, Iconic Luxury Hotels, Club Med, Discovery Portugal, Destination Vancouver, Visit Ljubljana and many more.

4. Balance both work and wellbeing

This year’s EXPO will enable you to focus on your wellbeing, with mindful moments and wellbeing sessions woven throughout the two days, while also keeping on top of your workload.

EventWell and Be in Your Element are both on hand to help attendees get the best out of their EXPO experience. Set your intentions for the day in a guided breathwork session with EventWell to help you focus on the day ahead, enhance your performance, your productivity and reduce any mental and physical fatigue, or join Be in Your Element’s Recharge and Reset Innovation session in the Bazaar, packed with wellness practices that’ll recharge your batteries in no time. There will also be an EventWell hub for anyone who needs a break during the event.

Worried about time away from your desk? Our micebook WRX co-working zone will enable you to stay on top of emails and work calls while you are at EXPO.

5. Create new connections

And finally, there will be plenty of networking opportunities throughout the two days, including an evening party on Monday 29 January in our new Bazaar space, to enable you to expand your network and create new connections.

Unwind over a drink after a busy day of meetings and learning – it will be the perfect opportunity to catch up with industry friends and make new ones in a relaxed and informal setting – with food and entertainment.

For more information, and to register to attend, visit our EXPO hub.

Or apply for a hosted buyer place here

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