Canopy by Hilton London City, the UK’s first hotel from the eco-conscious Canopy by Hilton lifestyle brand, has opened its doors in London’s East End.

Set within the multi-million-pound Minories development close to Aldgate station, the 340-room hotel joins a growing portfolio of more than 30 lifestyle hotels across the globe, including properties in Paris and Madrid.

Each hotel is inspired by its local neighbourhood and designed to give guests an authentic experience.

The hotel’s interior design reflects the rich culture of the area’s historic textile industry. Inspired by the Huguenot silk weavers who settled in Spitalfields in the 17th century, thoughtfully decorated guest rooms and dining spaces feature floral patterns and woven fabrics reminiscent of the techniques employed by the Huguenots.

In celebration of Whitechapel’s contemporary arts scene, artwork created by neighbourhood artists adorns the public spaces throughout the hotel.

East End-inspired dishes made with local, sustainable ingredients are served at the hotel’s specialty restaurant Penny Squares, which takes its design inspiration from the quilting technique popular in the textile industry.

Meanwhile, Freedom Café, named after Freedom Press Publishing House in Whitechapel High Street, provides the perfect place to relax, work or socialise over a craft coffee or East End-inspired cocktail at the heart of the hotel. Guests can also enjoy daily tastings at Freedom Café, featuring appetisers and drinks from local distilleries, craft brewers and wineries.

The hotel’s stunning terrace Florattica, due to open early next year, boasts uninterrupted views of St Paul’s Cathedral and the City of London, serving elegant, refined small plates and a selection of drinks against a vibrant backdrop inspired by the floral patterns of the Huguenots.

Dunstan Den is a naturally lit space designed for all-day meetings and private dining for groups of up to 30.

In support of Hilton’s Travel with Purpose 2030 Goals to double its investment in social impact and cut its environmental footprint in half by 2030, the hotel, which opens with a BREEAM VERY GOOD rating – the highest possible rating for the building category – is committed to operating sustainably.