35 years on: how Parallel Blue is navigating a changing events landscape
As Parallel Blue marks its 35th anniversary in 2026, managing director Paul Martin reflects on his route into events, steering…
read moreAs Parallel Blue marks its 35th anniversary in 2026, managing director Paul Martin reflects on his route into events, steering…
read moreBy Susie Harwood An old editor of mine used to say there’s no such thing as a merger – it’s…
read moreBy Elissa Wilson The micebook Shadow Board came together on 12 April for its latest quarterly meet-up, hosted in the…
read moreLong Lake Management has agreed to acquire American Express Global Business Travel (Amex GBT), the world’s largest corporate travel platform,…
read moreBroadsword hosted its first B. Inspired event of 2026 at Shoreditch House, bringing together event and marketing leaders to explore a topic…
read moreExperiential event specialists Nteractive have delivered a large-scale, multi-site activation for New Balance at the 2026 London Marathon, marking more…
read moreTop Banana has announced that it is investing in a new head office within Ragley Hall Estate this summer, placing…
read moreFirst Event marked Earth Day on 22 April with a coordinated day of volunteering, as part of a wider shift…
read moreBy Susie Harwood As consolidation continues to sweep across the events and experiential sector, with agencies scaling rapidly through mergers,…
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