Agency

TBA Group expands in APAC with acquisition of Second Sunday 1024 576 micebook.

TBA Group expands in APAC with acquisition of Second Sunday

TBA Group has acquired a majority stake in Australian creative production and events agency Second Sunday, marking its first acquisition…

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Next Gen Edit: Would you attend your own event? 896 600 micebook.

Next Gen Edit: Would you attend your own event?

In this Next Gen Edit, Holly Masterson, event director at Seven Events, asks a simple but important question: would you…

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CTL Communications launches US operation with Miami base 1024 683 micebook.

CTL Communications launches US operation with Miami base

CTL Communications has launched a US operation in Miami to support growing client demand, with America already accounting for around…

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Report predicts bigger event budgets but will they stretch further in 2027? 900 600 micebook.

Report predicts bigger event budgets but will they stretch further in 2027?

Corporate event planners will be familiar with the challenge: budgets under scrutiny, rising costs and expectations that keep growing. So,…

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Goose announces senior hire to support corporate events growth 1024 683 micebook.

Goose announces senior hire to support corporate events growth

Goose Live Events has appointed Ben Pearson as executive director, corporate, to strengthen its specialist offering for the investor relations…

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Launch
Curious Orange launches experiential agency 1024 683 micebook.

Curious Orange launches experiential agency

Independent marketing and creative agency Curious Orange has launched Curious Orange Live, a new experiential agency led in EMEA by…

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From Now partners with FuturePlus on independent sustainability audits 1024 682 micebook.

From Now partners with FuturePlus on independent sustainability audits

Sustainability consultancy From Now, part of emc3 Collective, has partnered with FuturePlus to provide independent third-party auditing for businesses progressing…

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Amex GBT appoints Dan Beauchamp to lead Global Strategic Meetings 1024 683 micebook.

Amex GBT appoints Dan Beauchamp to lead Global Strategic Meetings

American Express Global Business Travel (Amex GBT) has named Dan Beauchamp vice president, Global Strategic Meetings, with responsibility for the…

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The B2B Hospitality Trap: How Not to Waste Your Trade Show Budget  1024 683 micebook.

The B2B Hospitality Trap: How Not to Waste Your Trade Show Budget 

By Mark Hutchinson, Managing Director, INCEPTION Let’s be honest about the state of global B2B exhibitions: the traditional “cost-per-square-metre” budget…

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