BCD Meetings & Events has appointed Mark Spragg as vice president and head of The Collective, UK.
Spragg, who will also join the UK senior leadership team, brings more than 25 years of leadership experience across the creative, events and communications industry, including senior roles with TBA Group, Jack Morton Worldwide and WRG Creative Communication.
Helen McCabe, Managing Director, UK said: “Mark’s industry track record speaks for itself – significant experience leading teams through ambitious, high-profile work and a genuine talent for developing the people around him. As we step into our next chapter of growth, we needed someone who could set a bold vision and bring people with them. Mark does both, instinctively. We’re excited to have him leading the UK team.”
Spragg added: “There’s a particular energy that comes from stepping into something with genuinely exceptional foundations. Scale, credentials, world-class clients and most importantly, brilliant people.
“What excites me most, is that in the UK, The Collective has been quietly going about its business – somewhat of a best kept secret. My goal is to change that, to sharpen our profile, accelerate our growth, elevate the experience and impact we deliver for clients, everywhere.”