Pure Communications Group has continued its expansion with two new hires. Kate Jackson (right) has been appointed as content producer, while Fiona Alwin (left) joins the team as senior event manager.

Jackson brings a wealth of agency and in-house experience to the agency, having worked across the tech, finance, and media sectors with roles at companies including IBIS Capital, Live Union and CloserStill Media.

Her new role will focus on redefining how content and event design work together at Pure.

Alwin joins Pure with nearly seven years of in-house experience at ITV, most recently as project manager. Her role involved working on projects ranging from red carpet premieres to press launches and industry showcases. Known for her passion for bringing creative visions to life, Alwin’s transition to agency-side marks a new chapter in her career.

These appointments underscore Pure’s ongoing transformation into a full-service creative agency. The company is building on its commitment to delivering innovative, high-impact corporate experiences, from meetings and conferences to luxury incentives.