• February 19, 2024

In Pictures: Rocco Forte Hotels Annual C&I Showcase 2024

In Pictures: Rocco Forte Hotels Annual C&I Showcase 2024

In Pictures: Rocco Forte Hotels Annual C&I Showcase 2024 1024 682 micebook.

Rocco Forte Hotels hosted its annual C&IT Showcase in Berlin earlier this month, bringing together around 40 buyers from the UK, Europe and the US for a two-day programme.

The event, hosted at the historic Hotel de Rome in Berlin, took guests on a gastronomic journey through spotlights on Rocco Forte’s properties from afternoon tea with Brown’s Hotel to whisky tasting with The Balmoral and an Italian feast with the Italian portfolio. Guests from the UK included representatives from BCD M&E, eveology, veSpace, Events Taylor Made, Strata, Top Banana, FIRST, Team Umbrella, Inspirational Venues & Events, Falkenberg & Florence, XSEM and The Incentive House.

The first evening included an update from Jan Arnold, senior VP of sales at Rocco Forte Hotels, who shared the brand’s latest news and expansion plans, followed by dinner at the stunning Axica venue.

On the second morning, two think tank sessions covered the hottest topics in the industry – sustainability and AI – with buyers discussing the challenges and opportunities offered by both.

In the afternoon, guests enjoyed a range of Berlin experiences from Bunker to foodie tours – followed by a glamorous black-tie dinner inspired by the Roaring 20s era at the Hotel de Rome.

On the final morning, the hotel’s loading bay was transformed into a cool urban-style brunch venue, complete with food trucks, DJ and graffiti.

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