Yellow Fish has appointed Sally Pinnock as head of venue sourcing in response to growing demand for venue and destination solutions from clients.
Pinnock brings more than 25 years’ experience across the events, agency and venue sourcing sectors, with extensive knowledge of venues and destinations and an established industry network.
In her new role, she will lead venue sourcing for the agency, working with clients to find the right solution, even when the brief calls for something a little different.
“I’ve long respected Yellow Fish and the incredible team they continue to build,” said Pinnock. “Having worked in the events industry for over 25 years, I’d regularly come across Yellow Fish when approaching clients, and it seemed they were always already working with them. Their reputation, creativity and growing presence in the industry really stood out to me, so I thought, if you can’t beat them, join them!
“More importantly, I was really drawn to the vision for Yellow Fish and their commitment to delivering a high-end, truly bespoke service. I knew it was an environment where I could bring my experience, think differently and really make my mark, while continuing to grow alongside a creative and collaborative team.”
Laura Pace, CEO of Yellow Fish, added: “Sally brings a wealth of experience to the team that will help us meet growing demand for out-of-the-box venue and destination solutions. Her appointment reinforces our commitment to bringing the top destinations and properties to our clients.”