• March 16, 2026

Made Human announces senior hire to drive global growth

Made Human announces senior hire to drive global growth

Made Human announces senior hire to drive global growth 1018 683 micebook.

Experiential agency Made Human has announced the appointment of Emma Egan as director of client services.

Launched last year by Matt Culverhouse, former director of strategic accounts & growth at Opus and founder of TEN6 Creative, Made Human is focused on creating inclusive and sustainable events and experiences.

Egan’s appointment marks another milestone in the agency’s first year of growth as it continues to expand its global client portfolio across technology, lifestyle and B2B sectors.

She joins from Italian destination management Mutika EMC where she was account director, and brings extensive experience across client leadership, integrated event delivery and long-term relationship development. She previously worked with Culverhouse at Ten6 as Client Services Director.

“I’ve had the privilege of knowing Emma for more than 15 years and have followed her career with real pride. Having worked with her twice during that time, I’ve seen first-hand the empathy, clarity and leadership she brings to both clients and teams,” said Culverhouse.

“That perspective gives me complete confidence she’s the right person to help shape the next chapter of Made Human, and I couldn’t be happier to have her joining the journey.”

Egan added: “Made Human represents everything I believe the future of experiential should be – thoughtful, emotionally intelligent and genuinely people-first.

I’m thrilled to be joining at such an exciting stage of the agency’s journey and look forward to helping create experiences that deliver real value for clients while also creating meaningful moments for the audiences they serve.”

Built on its SPARK values – Smart, People-led, Adaptive, Real and Kinetic – Made Human champions a more human approach to experiential, helping organisations design experiences that strengthen connection, build loyalty and create lasting impact.

Watch our Unfiltered video interview with Matt Culverhouse, which explores how his experience of living with ADHD shaped his plans for the new business, the brands and people who inspire him, and his ambitions for the future.

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