• January 26, 2026

INVNT boosts creative talent with senior hire

INVNT boosts creative talent with senior hire

INVNT boosts creative talent with senior hire 1024 684 micebook.

INVNT has announced the appointment of Caspar Mason as creative director for EMEA, strengthening its investment and talent in the region.

Alongside its presence in North America, APAC, and South Asia, EMEA plays a pivotal role in shaping the agency’s vision, contributing ideas, perspectives, and creative ambition that influence its global output.

Mason, an alum of Jack Morton, brings experience from senior creative roles across several companies including BBC, Muster, and The Marketing Practice.

“I’m excited to join INVNT at a moment when creativity, innovation, and experience are converging to open new ways for brands to earn attention, regardless of the medium or technology used,” he said.

“The goal is to create experiences people actively choose to engage with, not scroll past or block. INVNT’s ‘Challenge Everything’ mindset is part of what drew me in, and I’m looking forward to helping push boundaries and shape what’s next across EMEA and the globe.”

The expansion of creative leadership reflects the continued growth and momentum of INVNT’s EMEA region, alongside the agency’s broader global evolution.

INVNT’s EMEA team has delivered several major global projects, including PepsiCo’s International Bottler Conference in Barcelona, Hitachi Digital’s presence at CES 2025 and 2026, alongside a series of projects for brands including Formula E, ABB, Amazon, Meta, Xero, and Pepsi Lipton.

Claudia Stephenson, managing director, EMEA, said: “As our EMEA business accelerates, investing in creative leadership is non-negotiable. This appointment reflects our commitment to building world-class creativity across the region and delivering strategic, innovation-led experiences that drive meaningful impact for our clients.”

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