Set on its own island in the Maldives, LUX* South Ari Atoll combines the visual impact incentive planners expect with the operational confidence needed to deliver seamless group programmes. Spread across a long stretch of white sand in the protected South Ari Atoll, the resort offers scale, variety and flexibility without losing the barefoot, relaxed feel that defines the destination.
Accommodation is designed with groups in mind. Overwater and beach villas are spaced across the island, many with private pools, allowing organisers to zone guests by programme or seniority while still keeping everything walkable. The layout works well for exclusive buyouts, multi-group incentives or leadership retreats that need privacy without isolation.

Food and beverage is a real strength. With eight restaurants and multiple bar concepts, planners have the freedom to rotate dining experiences across a multi-night programme without repetition. Options range from Japanese dining at Umami to international cuisine at MIXE and Italian at Allegria, supported by relaxed poolside settings and informal pop-up moments such as the resort’s ICI ice cream and beachside cocktails. This variety allows for both high-impact group dinners and more casual networking formats.
Experiences are easy to scale and customise. On the water, the resort’s location is known for year-round whale shark sightings, supported by an on-site Marine Biology Centre that works closely with conservation authorities. This makes guided snorkelling and marine experiences both memorable and responsibly delivered. On land, planners can incorporate wellness sessions, team activities, tennis, cycling routes and beach set-ups, all coordinated through a single resort team.

Their sustainability credentials are very clearly defined. The resort generates 33 percent of its energy from solar power, runs weekly coral-planting workshops, operates a ghost net removal programme and hosts a permanent Marine Biology Centre focused on protecting whale sharks, manta rays and turtles. These initiatives integrate naturally into incentive itineraries and CSR-led programmes rather than feeling like add-ons.
For incentive travel, corporate retreats and celebratory events, LUX* South Ari Atoll offers a strong balance of destination appeal and delivery capability. Dedicated event support, tailored group experiences and a layout that supports both privacy and flow make it a compelling option for planners looking to deliver something impactful, while keeping logistics straightforward in one of the world’s most aspirational destinations.