• April 15, 2025

Endellion King joins Yellow Fish

Endellion King joins Yellow Fish

Endellion King joins Yellow Fish 1024 683 micebook.

Brand experience agency Yellow Fish has appointed Endellion King as business director, reinforcing its commitment to building a collective of channel specialists dedicated to crafting experiences that bring brands to life through immersive and innovative approaches.

As an experienced incentive and event creator, King brings a track record of delivering experiences across the globe for some of the world’s most renowned brands. With extensive leadership experience from event agencies including Strata and Top Banana, he has worked across multiple sectors including IT, telecoms, pharmaceuticals and automotive with global brands such as Virgin Media, O2, Avon, BT and Temenos.

As business director, King will use his expertise to drive creative solutions for key clients worldwide, ensuring all projects deliver measurable impact against brand and business objectives.

Laura Pace, managing director, said: “Endellion’s passion for crafting brand experiences and getting under the skin of a client’s brief is inspiring and exciting. His product knowledge is second to none and we are delighted that he is joining the team. The demand for unique, on-brand and innovative experiences has never been higher, and we can’t wait to collaborate.”

King added: “I’m absolutely thrilled to be joining the team at Yellow Fish as business director, where I’ll be focusing on our shared passion for creating unforgettable brand experiences. I’ve long admired their people, culture, and award-winning work, and I’m excited to finally have the opportunity to work alongside such a talented team. Together, we’ll deliver impactful, memorable experiences that engage and inspire some of the world’s leading brands.”

King’s appointment follows the announcement last week that award-winning writer, director and producer Freddie Hutton-Mills has joined Yellow Fish as head of film.

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