Associated Luxury Hotels International (ALHI) has appointed Janet Broomfield as director of global sales.

Broomfield will play a key role in strategically growing market presence and sales for ALHI’s portfolio of luxury properties worldwide, with a particular emphasis on the UK market.

She brings a wealth of experience having worked with renowned hotels and brands including Anantara, Corinthia Hotels, Rocco Forte Hotels, Moevenpick Hotels & Resorts and Marriott Hotels.

“We are excited to welcome Janet to our ALHI family as we continue to grow our EMEA presence,” said Michael Dominguez, ALHI president and CEO. “Janet’s extensive European luxury MICE experience is accretive for our members and their global efforts and her enthusiasm for our industry is impressive.”

Broomfield, who is based in London, will work closely with ALHI vice president, Alan Love.