The Power of Events new Industry Insight App is set to launch this week (28 September) and will be showcased via a four-nation tour throughout October and November.

The app aims to help industry partners with their insight, data and research needs, leveraging The Power of Events’ community across the seven event industry sectors.

All event professionals are invited to download the Event Industry Insight App from the App/Google stores and register, to help the industry become better understood, valued and respected.

Several projects are already looking to deploy the app to support their own research projects – including for Leeds Beckett University and for supporting a freelance data insight project for later in the year with LIVE, Handle Freelance Solutions, UK Live Event Freelancers Forum and The BACK LOUNGE – with more in the planning pipeline.

Rick Stainton, founder of The Power of Events, said: “We are always listening, encouraging feedback on what we can do to help make this industry better understood, valued and respected. Faster access to quality data, a broader range of research participants and more dynamic engagement tools have been suggested – boosted by the unique reach of The Power of Events across the seven sectors throughout the four nations in one hit.

“This roadshow is also our way of sharing our vision and future projects – such as the up-and-coming careers hub section on the platform and the school’s engagement programme launching by the end of 2023.”

The Power of Events tour comprises over 20 engagements across all four nations, running from late September all the way through to mid-November.

Launching in Wakefield at Production Futures ON TOUR on 28th September, then visiting Wales, Scotland, Northern Ireland and across England. The team will be visiting University and Industry Partner events alike, whilst engaging with the full spectrum of event professionals and the next generation.

The team will be visiting university and industry partner events alike, while engaging with the full spectrum of event professionals and the next generation.

As a way of thanking attendees for their attendance and engagement, there will be special prize draws throughout the tour. Attendees can participate by downloading and registering in the app, for a chance to win prizes including tickets for NFL London, ATP Tour Finals, Bournemouth 7s Festival, Drumsheds gigs, a choice of one of Reading/Leeds/Wireless/Latitude festivals, Disney100 at ExCel London, a complimentary stay at The Celtic Manor Resort, Event Diploma courses, exhibition spaces at The Showman’s Show and Production Futures, event industry awards tickets and more to be announced.