IHG Hotels & Resorts has opened voco Dubai The Palm, a new beachfront hotel and the group’s first on the Palm Jumeirah.

The 138-room property is located on the picturesque shores of Palm Jumeirah’s West Beach, offering guests direct access to the West Beach Promenade, and the hotel’s own stretch of private beach.

All-day dining venue Maison Mathis, which opens this month, is inspired by European cuisine with a special focus on the rich heritage of Belgian food culture.

Frenia, the rooftop pool and Mediterranean lounge bar with impressive views of the Aragian Gulf and Ain Dubai (the world’s biggest and tallest Ferris wheel), will open next month.

The hotel has dedicated meetings and events spaces, and in keeping with the voco brand’s sustainable ethos, is also committed to working towards a sustainable future by reducing its environmental footprint. It features an innovative sustainable water system, duvets made of recycled plastic, and aerated showers to reduce water usage, all industry-leading initiatives.

Launched in 2018, IHG Hotels & Resorts’ voco hotels has opened 46 properties, with 55 in its pipeline within 18 countries including Japan, Kenya, Spain, and India.