American Express Meetings & Events has announced the launch of a suite of sustainable meeting and events solutions to help customers measure and reduce their carbon footprint.

The suite currently contains two components: the Sustainable Meetings Program advisory solution allows customers to benefit from the expertise of highly skilled teams who will help them assess their meetings programme and develop an end-to-end sustainability strategy, aligned with corporate sustainability goals.

This includes setting measurable objectives, implementing systems to plan sustainable meetings and events, and measuring and reporting on an event’s carbon impact.

The Carbon Neutral Events solution helps organisations reduce, measure, and offset meetings and events emissions.

The proprietary GBT event carbon calculator identifies the carbon footprint and other sustainability metrics to help customers understand the relative impact of each event category. With this insight, customers can calculate the amount of offsetting measures needed to achieve carbon neutrality.

Milton Rivera, VP Global Business Development, Global Client Group & APAC region for American Express Meetings & Events, said: “Today, the true value of meeting face-to-face is more profoundly and widely recognised than ever. The world has changed: organisations want smarter travel and meetings, and they want to work with responsible, sustainable and inclusive partners who can help achieve them.”

The launch of the sustainable meetings and events suite of solutions is the latest initiative from American Express Global Business Travel (Amex GBT) to help customers reduce the environmental impact of corporate travel and meetings.

In the last 12 months, Amex GBT has formed an alliance with Shell Aviation to help increase the supply of sustainable aviation fuel (SAF); partnered with Cvent to lead an industry-wide programme to embed corporate responsibility objectives in hotel sourcing; and unveiled its Green Compass capability, designed to enable corporates to decarbonise travel while continuing to benefit from business travel.